VISFO equips organizations
with tools and knowledge to
build lovable brands.
VISFO equips organizations
with tools and knowledge to
build lovable brands.
Ivory tower brand strategy, impractical design systems, confusing industry jargon - a few things you won’t find at VISFO.
We’re a team of passionate and patient creative minds working to demystify branding and design.
We value value, which means partnering closely with you to deliver practical, thought-provoking work at fair prices.
If you’re building something that does good for the world, we’d love to be your trusted guides.
A successful project starts with understanding “your world” and “your customers' world.” We'll dive into your business, review a few competitors, and determine project objectives.
High-Level Review of Competitors (2-3)
High-Level Review of Your Existing Business/Brand
Findings & Recommendations of Research
$1000
We’ll use a simple, proprietary rubric called the Brand Spec™ to help you communicate what your brand stands for and how you’ll deliver on your promise to customers. This easy-to-use blueprint will ensure your brand becomes irresistible and stays that way.
Oh, and if you need messaging?
We can help with that too.
Supplementary Research
Brand Spec™
Brand Statement (the big idea)
Brand Story (about what you do, why, and how you do it)
Brand Foundations (characteristics of your co.)
Attributes Checklist (imperatives that guide brand decisions)
Information Hierarchy
Messaging
Taglines
Headlines
Mission Statement
About Us & Bios
More!
$2500
This is when your brand comes to life visually in a Brand Identity System (or what clients call the “fun” part). We begin with a detailed creative brief and finish with thoughtful, effective design that you and your audience will love.
Logo Design
Typography
Illustration
Color System
Photography Style
Pattern Design
Brand Guidelines
$5000
You’ve got an identity, we’ll help you bring it to life. From sourcing, to content development, to design execution, we’ll make sure your brand looks good on just about anything.
Packaging
Print Ads
Digital Ads
Wearables & Swag
Social Media Templates
Business Materials
Website Architecture
Website Design
$1000 - $20,000
When you’re ready to introduce or reintroduce your brand to the world, we’ll make sure you’ve got a solid plan and a crew that has your back.
Partner Sourcing
Creative Direction
Campaign Concepting
$400